Wednesday, January 24, 2007

Funny ads don't always increase sales...

SAB Miller has temporarily pulled its popular "Man law" commercials. Despite creating a buzz with the humorous ads that parody some of the ridiculous things "men" worry about, such as "is it ok to leave a sporting event early to beat the traffic" or "should the high-five be retired."

I have to admit, the commercials are pretty funny, especially those featuring Eddie Griffin. Although humorous, it seems the adds did not increase sales of Miller Lite last year, hence the decision to try something else.

Click here for a full article in the Houston Chronicle:
http://www.chron.com/disp/story.mpl/ent/4495088.html

Click here to check out the manlaw website:
http://manlaws.com/

2 comments:

Jeff said...

That's unfortunate. The commercials were the only good thing I liked about Miller Lite.

You know I'm a fan of the High Life though!

Unknown said...

The High Life, the Champagne of Beers. I will actually be talking about it tonight in the Beers on a Budget portion of my lecture.