I just spent about 5 minutes on the Here's to Beer site (notice no link). I discovered the site in an add on the back cover of the March issue of BeerAdvocate Magazine. Upon first glance of the ad, I had a sinking suspicion that the site was created by one of the all powerful macro breweries. After a little investigating, it turns out that Here's to Beer, Washington, D.C. is none other than my dear friends Anheuser Busch, St. Louis, Missouri. Of course they don't want us to know who they really are, how sneaky.
My first thought was why are the guys at BeerAdvocate throwing this on the back of their magazine. Before I go on, I have to say that I love what Jason and Todd at BeerAdvocate have done for the beer drinking community--their festivals are great and their site is amazing. I realize that they have to pay the bills just like the rest of us, but Anheuser Busch...no, not A-B, please.
I have received one issue of the magazine and this ad combined with a review of an A-B product was a disappointing discovery. However, I sought out a few previous issues, it looks like they have rated quite a few A-B products in their nascent venture into print. I counted three in just one issue.
The Here's to Beer site features three really dumb videos and a few links about the brewing process, but my most disappointing find was a big time link to BeerAdvocate.com. Ok, so it is official, they are in bed together.
I have never officially met Jason and Todd, but the one thing I can say is that they know good beer. So why do they rate Budweiser 3.65 and 3.7 respectively. I am not even sure how to respond to those ratings...disgust, disdain. I have always seen BeerAdvocate as a haven for beer geeks, has our base been infiltrated by The Man.